27 April, 2007

RE: Comments: A suggestion: Global day of PR-5

If you are going to organize this, you need to get buy-in from the Major global firms and trade organizations। I don't see anyone from a majorcompany copied on this email। And it would be pointless to hold an event like this without a genuine and powerful initiative that contributessomething to global society. To be perfectly frank, public relations as a professional discipline has not earned enough respect globally to merit a World Day. Most companies are in the business to make money and don't make serious or positive contributions to the societies they operate in. If you are going to lobby for this, then you should plan to DO somethingconstructive. Otherwise, it is nothing much more than a PR stunt.
Executive Vice-President & Chief Operating OfficerManaging Director Trans-Arabian Creative Communications Services FZ LLC

Let's share to record the Global day of PR/6

To choose and call a day as Global day of PR is in fact an action of informing people about the developing importance of PR industry as well as appreciating the pioneers of this profession, in order to fix PR in its deserved status.
This matter not only can cause to develop the PR-trend society but also to provide an opportunity for residents of PR Global village to ask for their professional rights.
The act of Kargozar PR Institute to invite the PR professionals and practitioners from throughout the world to share to record the Global day of Public Relations is not just a symbolic action but to put an emphasis on necessity of increasing the information of the citizens as well as developing the PR profession.
Fortunately as it was expected, there has been an upward trend in accepting the idea, so we have to take the next step:
1- it is offered to all the members to actively involveld in the project.
2- To prepare an E-scroll by the president of the group who has always played an important roll to put the new proposals into practice, to send to UNESCO and the other international PR associations.
3- The associations and Unions which agree with the proposal should involve officially and send a request to UNESCO at the same time.
4- Considering a special day as a fundamental factor.

Please send your comments to us at: info@iranpr.org

Director of KPRI

24 April, 2007

Comments: A suggestion: Global day of PR /4

It would be a good idea to have a Global PR Day. Can take it up with Global Alliance Board. Dr Ajit Pathak
Secretary Global Alliance of public relations and
Communications Management

Comments: A suggestion: Global day of PR /2

This is an excellent idea, hence I support it.
Yahya R. Kamalipour, PhDProfessor and HeadDepartment of Communication
Purdue University Calumet, or UNESCO।CheersAli Mohammadi, PhDProfessor and Editor

Yes,it is very interesting idea,i think we should suggest as soon aspossible to UN or UNESCO.CheersAli Mohammadi, PhDProfessor and Editor
Department of CommunicationNottingham,उक

I endorse Mr Bagherian and Dr.Chowdhary's suggestion.No PR day can be without he mention of Edward Berney's name.He died on March10,1995 at the age of 103 years.He was a master of influencing public opinion.The other name is that of Gandhiji who used symbols and symbolic acts to sway public opinion.He died on Jan 30th and was born on Oct 2nd.whether we observe on their birth/or death days as international PR day or on April 21 is immaterial as long as the day is dedicated to such father figures.They changed social norms throuhg the tools of PR.Narendra
Prof Ujjwal K
Director, Symbiosis Institute of Media & Communication
Pune, India

23 April, 2007

Comments: A suggestion: Global day of PR

I think the suggestion is a good idea. I suggest the pofessional bodies like IPRA, PRSA, IPR, CIPR, NIPR etc shouldbe involved in proposing the idea.

A great idea from Mr Bagherian. We surely can have a world PR day, and it should be connected to a day related to a major PR achievement or a PR expert. Any suggestions from anyone?
Prof Ujjwal Chowdhury
Director, Symbiosis Institute of Media & CommunicationPune, India

Isn't 21Apr National PR Day।?At the Public Relations Society of India Chennai Chapter we had a very insightful address on Challenges and Opportunities for PR Practitioners by Mr R।Fernandez, Head Press and Public Affairs,British Deputy High Commission Chennai to commemorate this।
Secretary PRSI Chennai Chapter

I think we should observe May 17 as Global Public Relations Day। Thiswill bring us closer to communities and people from different parts ofthe world, enable us to understand their culture and point of views onvarious topics. New communication channels will open up and provideplatform for healthy dialogue and discussions. I am sure all thiswould foster brotherhood and understanding among diverse communitiesof the world.
Gopal Sutar
Media Editor
Saudi Basic Industries Corporation (SABIC)

22 April, 2007

A suggestion: Global day of PR

In Iran the 17th of May 2007 is called the day of Public Relations.Don't you think we should have a global day of PR? If yes, may bethis group should be pioneer to offer this suggestion to UN.Interesting to know the ideas of the members of this group.

Public Relations and Visual Media

Haroon Sugich

There is no question that writing forms the essence of public relations practice and yet we are living in an age dominated by visual media. Visual communications are all too often treated as an afterthought by public relations professionals. When this happens we lose a powerful communications tool. The use of image in building a story and brand is critical to the overall success of a communications program. There is a need to enhance our understanding of how visual media can support the implementation of public relations programs. The creative use of editorial, corporate and industrial photography, video news releases, television interviews and an understanding of how cinema and television advertising has changed audience perceptions is the subject of a presentation by Haroon Sugich, who has spent over 35 years working as a professional communicator, in theatre, television, film, radio and in the print media as a journalist, corporate writer and author. As a leading public relations practitioner in the Middle East, Mr. Sugich will discuss the limitations on the use of visual media in PR and its potential as an increasingly important part of the public relations process.

14 April, 2007

Message Bazaar and Open Systems

"Cultural Imperialism" was a term to be used to explain the relationship between the culture and the media in the Third World, before the “global village” and “globalization” terms became popular in the world. Later on, Americanization, denationalization, center-periphery, glocalization, and finally cultural invasion were added into the dictionary of communication. But perhaps none of the above terminologies represent the phenomenon which will happen in the world of communication in the future.
There are certain evidences which indicate that in the future the concept of mass audience would be replaced by a new one, which can be called numerous communicators (numerous senders and numerous receivers). The popularity of Internet chat rooms and web sites throughout the world along with the usage of DV cameras in the movie industries especially in the African countries are the best example for the argument that I am presenting in this paper.
This article explains how the "mass media" system would change its structure to include numerous "communicators," similar to the traditional market space that can be called Global Message Bazaar. This space is similar to the Old Persian market or oriental Bazaars which were used to sell, buy, and trade goods. The traditional market, in terms of communication, represents the largest pluralistic and diversified media space in the human history. The system is such that it allows audiences to participate in the communication processes as individuals rather than a faceless “mass.” These individuals share some characteristics with some minorities and majorities in the society, but remain independent and choose to receive only specified messages. Therefore, there will be numerous representations and message that would serve the needs of individuals. Just similar to the oriental bazaar, which this paper presents in the “Message Bazaar Model,” the mass media must fulfil their increasingly diverse audience needs.
It seems that, in the terms of high rate of having the choice to choose the specified messages in the said Bazaar, by the receivers of the message; the concept of “ cultural invasion” would be replaced by a new concept which is recommended in this article as: “cultural interfere”. This article explains the new concept and at the same time shows that contrary to cultural invasion which is said: arises from the desire of the others, cultural interfere arises from self desire and self protection.
In the future, how will be the role of public relations in the message bazaar, is an important question, that after recognizing the complete mechanism of the bazaar, it can be answered. But one can guess that public relations institutions can obtain the opportunity to play their main role, like an open and adaptive subsystem and be observer of the bazaar more than to be sender of the message.

Globalization, Culture and Message Bazaar